De Eetkantine

We want to set up a platform with the right information facilities, which are not subsidized with a commercial profit motive, to inform (un)conscious consumers about healthier and accessible options/food. Based on personal profiles, customization can be provided, which is accompanied by nutrition experts, recipes, shopping lists, workshops and even groups that you can join, to name a few examples.

Our target audience is:

1. The consumer who consciously or unconsciously experiences inequality of opportunity in healthy food

2. The resident who is open to healthy food

3. Residents who experience a language barrier, are unfamiliar with the cuisine, shops and/or food

4. (International) companies that want to contribute to reducing inequality of opportunity for healthy food.

The first goal is to exclude inequalities of opportunity regarding healthy food among consumers within twenty years compared to the current reality. For this we want to start a pilot within one municipality by selecting specific neighborhoods where a major impact is possible. Various person profiles have been drawn up on the basis of causal influences and we are currently conducting a research to map the wishes of the target group and to integrate this need into the platform.

Three key words: Continuity, inclusivity & diversity

Continuity

The platform will be developed and will grow with the changes in today's society. Society is continuously developing and we continue to guarantee this in the platform.

Inclusivity

Everyone has needs. These individuals scream to be understood, heard for their situation. We want to give them that chance. Our platform guarantees inclusivity by means of needs research and the continued focus on personal profiles. Everything to serve the Dutch consumer as good and inclusive as possible.

Diversity

Everyone in the Netherlands is unique, so is our diverse platform because there is a unique solution for every unique person.